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  • New talent and appointments at Gramex

    14.01.2025
    Gramex’s office strengthened at the beginning of the year with new professionals and roles, as two new experts joined the team. There were also new appointments in Gramex’s communications and public relations team. Get to know the people on the music side!

    Benita Ramstedt (BBA), Finance Manager, and Henna Pekkala (DI), Data and Systems Specialist, started as new employees.

    Benita Ramstedt as the Financial Manager

    Benita Ramstedt, a business graduate in financial management, has joined Gramex from the audiovisual production company Mediawan Finland. In addition to her experience in AV production companies, she also has a strong background in the non-profit sector.

    ‘My career so far has shown that my passion lies in working with finance in the creative industry. The role of Financial Manager at Gramex is a perfect fit for me. I find copyright issues extremely interesting and also a challenging area of expertise: music is everywhere right now,’ says Ramstedt.

    Ramstedt, who is actively involved in various sports, names her favorite band as Apulanta and her favorite artist as Ville Valo, aka VV.

    “Help, it’s hard to name individual names because there are new favourites all the time! But even the old ones always stick around.”

    Henna Pekkala as Data and Systems Specialist

    Pekkala, who is starting as an expert in Gramex’s Data and Systems team, previously worked extensively with data and related processes at Visma Solutions.

    As part of her work experience and education as a Master of Science in Computational Engineering, Pekkala has become familiar with data ecosystems, SaaS service development, machine learning applications, and statistical analysis.

    Music also plays a major role in her life.

    “Music is a huge part of my life as a consumer. It’s amazing how music can convey so many different emotions, take a stand, and play with ideas. The insights of music professionals are endlessly inspiring. I’m looking forward to helping develop solutions for this broad and diverse community!’ says Pekkala.

    In his free time, Pekkala practices aerial acrobatics and is a fan of Glass Animals, Aivovuoto, and Pins.ku.

    “The genres always depend on the day and the mood. And of course, I always want to see Ursus Factory live whenever possible!'”

    Sari Aalto-Setälä as Director of Communications and Public Relations, Noora Marttila as Communications Manager

    At the beginning of the year, the roles within Gramex’s Communications and Public Relations team were redefined.

    Communications Director Sari Aalto-Setälä took on additional responsibilities, now overseeing Gramex’s public affairs and advocacy as Lauri Kaira transitioned to a Senior Advisor role. Kaira continues to serve as the Advocacy Director for Luovat ry.

    Communications Coordinator Noora Marttila stepped into a new role as Communications Manager, taking charge of Gramex’s digital communications.

    Mikael Salomaa, who is completing his civilian service, also joined the Gramex communications team.

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